Don't just translate!
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This week I discussed the value of being able to communicate across borders with experts in international sales. In business and social life, just translating isn’t enough to make a real difference, we concluded.
In business, you'll do better if you understand the often subtle differences in culture and conventions in communicating with partners abroad. In this area, arguably more than in any other of my areas of expertise, my international business experience will get you ahead. Please visit alfred-jansen.com if you want to understand and be understood.
#marketing #business #socialmedia #startup #branding #communication #culture #translation #portuguese #dutch #nederlands #german #deutsch #english #language #publicrelations #presentation #presentationskills #comunicação #relaçõesinternacionais #international
Campaigns and Presentations
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Communication is about connecting and getting the message across in the best possible way. Developing campaigns which include personal presentations will be more effective, if they are integrated in your communication strategy.
So, that’s part of what I do: developing campaigns in line with your requirements and producing a set of tools which is most effective. In some cases, even the actual presentation will be part of my creative services.
You need experience and results? My portfolio includes press introductions (automotive), presentations on online safety (social media use and GDPR) and a series of workshops on various aspects of diversity and inclusion. You’ll find many more examples on my website alfred-jansen.com. Alternatively, I’ll be happy to show you more and tell you how to develop and execute your presentations. Just get in touch!
#marketing #business #presentation #marketingcampaign #international #gdpr #diversity #inclusion #automotive #press #release #communication #publicrelations #clientsupport
Content creation
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Content production has been at the heart of my activities for quite some time. Understanding the customer’s needs and translating this into tools* that are relevant and effective to reach the customer’s targets are central to everything I do. This always results in unique content.
So, what’s in this part of my portfolio? Production of texts (in different languages in case of international clients), use of a consistent and clear graphic design specific to the required tool (online, print, or presentation for instance) and other elements, such as photography or video. It’s hands-on, using strict budgetary and planning guidelines and using the best tools of my trade (software). Timing is crucial, as is effectiveness. And finally: nothing beats my experience. Check out my portfolio…
Working in close cooperation with my clients is the deciding factor for success. You’ll find many examples of that on my website (see bio). Alternatively, I’ll be happy to show you more and tell you how to plan and execute your content strategy. Just get in touch via https://alfred-jansen.com/ .
#marketing #business #design #technology #startup #branding #training #communication #content #contentstrategy #design #photography #brochure #print #webdesign #comunicação #lisbon #createuniquecontent
Communications consultancy
I love a challenge. That’s one of my reasons for starting up in Portugal! Let me tell you a little bit about what I do. First, my consultancy work. I am a highly experienced consultant in international communication, both strategic (long-term) and tactical (short-term, hands-on). What’s in my portfolio? For instance: for two very different multinationally operating companies I started and ran respectively their Public Relations and their Corporate Communications departments. I did many projects, like (most recently) the communication of GDPR and social media guidelines for a major healthcare organisation. Amongst others, I consult and connect retail, B2B, fashion, startups and city development organisations.
Today, I’m adding projects in Portugal to my portfolio. Contact me, and I’ll be happy to tell you more!
#marketing #business #consultant #consultancy #communication #international #socialmedia #healthcare #startups #businesstobusiness #comunicação #publicidade #relaçõespúblicas
