We all communicate—a lot. But is it always effective and relevant? And how do we balance it within budget and time constraints? In short, that’s where I come in.
With many years of experience, I’ve successfully led many projects using an approach built on four key pillars:
VISION
Communication starts with your organization’s vision, encompassing all relevant aspects of your work. I refine this using a practical tool: the Manifesto. See mine here.
STRATEGY
I translate vision into a focused internal and external communication strategy, aligned with your business goals. Sounds simple? Based on my experience, I’ll show you what it really takes.
IDENTITY
A strong, consistent identity enhances engagement, motivation, and effectiveness—both externally and within your organization. Based on the above, I help you create and implement a professional identity. Read more about it here.
CONTENT
Communication efforts must deliver results. I create content—text, graphics, photography, and media—for both online and offline platforms. See the “Hands-on Services” below. I make sure it all aligns with strategy, budget, and timelines.
MY UNIQUE APPROACH: INCLUSIVE COMMUNICATION
Inclusive Communication isn’t just a concept for me—it’s a vibrant, evolving journey at the core of who I am. It embodies everything I’ve soaked up over the years: as a communicator, a dedicated professional, and someone profoundly attuned to how (my) identity influences connections. This philosophy mirrors my belief that communication should transcend mere effectiveness; it must be infused with thoughtfulness, respect, and a deep awareness of our unique differences. This is the path to both a more sustainable and a brighter future. Discover more about my inclusive approach here.
HANDS-ON SERVICES
Text & Translations – I craft content that aligns with client goals. This content can be for social media, internal updates, press or large-scale campaigns. You name it.
Design – I have a Master’s in Design Management. I create professional visuals for online, social media, and print. These visuals ensure a lasting brand identity.
Web, Social Media & Print – I plan and manage communication strategies. I make sure websites, social media, and printed materials serve a clear purpose.
Event Organization & Training – I organize events from internal IT security training programs to external diversity awareness programs. Did I mention my engaging 1-on-1 personal training sessions, based on the manifesto concept?
Interim Management – I step in to lead communications projects. I also set up communications departments across various industries. These range from automotive to healthcare and city retail.
With experience comes confidence—I don’t boast, I deliver. View my CV to learn all about my work history, current activities, and future plans!
alfred-jansen.com 